Plans and pricing.

Published prices and a defined scope. Start free with the NARVEX Diagnostic; when you want me to carry it out, you pick the plan. Ad spend is separate and you decide how much.

You talk to me

The person who builds the strategy is the one who runs it and answers your WhatsApp. No account manager in between.

No meeting needed to get a price

What you see is what you pay for my work. Anything that adds to the price is spelled out in each plan.

Everything stays in your name

Domain, ad accounts, history and CRM are yours from day one, whether we keep working together or not.

Getting started Your presence on Google and social media, even before you invest in ads.

Free Step one

NARVEX Diagnostic

Understand what to improve and where to invest to grow.

Right for you if you don't know yet what to improve first or where to invest.

Free

Answer in 2 to 6 min · the report is ready in 2 to 5

  • No credit card
  • No obligation to hire
  • Four formats: quick, sales and follow-up, ads and investment, or complete
  • Real demand in your market, with Google data
  • What's holding back inquiries on your website
  • Depending on the format: tracking, customer journey, investment plan and ready-to-run ads
  • The plan that fits your case, if you want me to carry it out
See the 10 sections of the report
  1. Review of your website, landing page and social media
  2. Real demand and ideal customers
  3. Tracking: what you measure and what you don't
  4. Customer journey and sales follow-up
  5. Growth and investment plan
  6. Brand identity for your ads
  7. Google Ads
  8. Social media ads
  9. Content calendar
  10. Your next step

The report is built from your answers, the public information the system could access, the available market data and the assumptions behind each scenario. The complete format includes all 10 sections; the others include 4 to 7. The diagnostic is generated automatically. If you book a call, Gustavo reviews it with you to validate the priorities and the next step.

Get your diagnostic →
Project + monthly New

Digital Foundation

Your business visible on Google and ready to receive customers.

Right for you if you don't have a website, or you have one and it doesn't bring you anything.

US$600/project

Website, local SEO and your accounts set up, ready in 15 business days

  • + Maintenance and growth: US$100/mo, starting when the site goes live
  • Included while you have Acquisition or Connected System
  • 50% upfront and 50% at launch
  • .com domain in your name, first year included
  • Website with up to 5 sections and a landing page for your main service
  • Contact form connected to your email and your WhatsApp
  • Technical and local SEO, plus GEO for AI-powered search
  • Google Business Profile created or optimized
  • Analytics, Google Ads and Meta set up in your name, with conversions tracked
See everything included

Your website

  • Up to 5 sections: home, services, about your business, contact and one more
  • A landing page for your main service, built to convert
  • Designed mobile-first, fast and secure
  • I write the copy based on a 45-minute interview
  • Contact form connected to your email, your WhatsApp and your CRM if you have one

Getting found

  • Technical SEO: speed, titles, descriptions, sitemap and Search Console
  • Local SEO: consistent business details everywhere, plus structured data
  • GEO: FAQs and structured data so Google and AI assistants like ChatGPT or Gemini understand what you do and where
  • Google Business Profile created or optimized: categories, services, photos and hours

Accounts ready to grow

  • Google Analytics 4 tracking form submissions and WhatsApp clicks
  • Google Ads account created, with conversion tracking set up
  • Meta Business: Page, Instagram, pixel and verified domain
  • Everything in your name and under your ownership

Maintenance and growth, every month

  • Hosting, SSL certificate and backups
  • Up to 2 hours of changes
  • SEO and Google Business Profile review
  • Report on visits, form leads and WhatsApp clicks

Does not include an online store, blog, photography or video, or campaign management: that's Acquisition. If you later move to Acquisition, its setup is free, because your accounts and tracking are already in place, and your site maintenance is included while you have Acquisition or Connected System. The 15 business days start once I receive your logo, photos and account access.

Request this plan → See the full service
Monthly New

Active Social

Social media with a plan, consistency and an image that builds trust.

Right for you if you post when you can or your social accounts have gone quiet, and your customers check them before messaging you.

US$350/mo

Instagram and Facebook, 12 posts a month

  • With Acquisition or Connected System: US$300/mo
  • Photo or video shoots, separately
  • Optimized profiles and branded templates from the first month
  • Monthly content plan you approve before anything is posted
  • 8 designed posts or carousels and 4 Reels edited from your footage
  • Copywriting and scheduling on Instagram and Facebook
  • Monthly report on reach, followers and messages
See everything included

The first month

  • Instagram and Facebook profiles optimized: photo, bio, highlights, link and WhatsApp button
  • Meta Business Suite organized and in your name
  • Branded design templates

Every month

  • Content plan based on your services, your seasons and the questions your customers ask
  • 8 designed posts or carousels
  • 4 Reels edited from your footage
  • Captions and hashtags
  • Scheduling on Instagram and Facebook

Report

  • Reach, followers, messages and what performed best
  • What to repeat and what to change next month

Does not include replying to comments and messages, photo or video shoots, or ad spend. It starts with a 3-month term so the content has time to work.

Request this plan → See the full service

Growing Ads, CRM and tracked sales, once you're ready for more customers.

Monthly

Acquisition

Digital advertising management to generate sales opportunities.

Right for you if you need more sales opportunities and want to know what each one costs you.

US$600/mo

Includes 1 channel: Google, Meta or LinkedIn

  • + US$250/mo per additional channel
  • + Setup: US$300 one-time. Free with a 6-month commitment.
  • Already have Digital Foundation? Free setup, and your site maintenance included
  • Campaigns managed on the channels you choose
  • Conversions and WhatsApp clicks properly tracked
  • Ongoing cost-per-lead optimization
  • New ads and A/B tests every month
  • Live dashboard and monthly report on leads and their cost
See everything included

Setup

  • Audit of your current accounts, or setup from scratch
  • Keyword and audience research
  • GA4, conversion tags and WhatsApp click tracking
  • Accounts in your name and under your ownership from day one

Monthly management

  • Campaigns structured around business goals
  • Bid, budget and targeting adjustments
  • Search term cleanup and negative keyword lists
  • Remarketing to site visitors and your customer lists

Ads

  • Headline and description copywriting
  • Ongoing A/B testing of messages
  • Your creatives adapted to every format

Reporting and communication

  • Live dashboard with spend, leads and cost per lead
  • Monthly report with insights and next steps
  • Direct WhatsApp line to me, no account managers

This plan measures the leads your campaigns generate, not sales: to know which ones become customers you need to connect your sales, and that's Connected System. Ad spend is paid separately, directly to each platform. It does not include SEO or organic social media management: that's what Digital Foundation and Active Social are for.

Request this plan → See the full service
Monthly Recommended

Connected System

Marketing, CRM and sales follow-up working together.

Right for you if you have a sales team and want to know which campaign brings you sales, not just leads.

US$1,500/mo

Includes 2 ad channels and a connected Zoho CRM

  • + US$250/mo for a third channel
  • Includes an essential Zoho CRM setup. Zoho licenses not included.

Everything in Acquisition, plus:

  • Every lead enters the CRM with the campaign that brought it in
  • Automated follow-up by email and WhatsApp
  • Alerts for unattended leads before they go cold
  • Sales recorded by campaign: your real cost per customer
  • A new landing page every month, with A/B tests
  • Quarterly plan and biweekly strategy meeting
See everything included

Initial setup

  • Essential Zoho CRM setup: your sales pipeline and its stages, core fields and up to 3 users, with 1 hour of training
  • Forms, Google Ads and Meta sending every lead with its source
  • WhatsApp connected to the CRM
  • Lead scoring based on level of interest
  • Automatic lead assignment to each salesperson

Monthly service: strategy

  • Quarterly plan with lead, opportunity and revenue targets
  • Ideal customer profile and value proposition
  • Campaign calendar built around your business's seasons

Monthly service: conversion

  • One new landing page a month per campaign, offer or season
  • A/B tests between page versions, not just between ads
  • Copy written to sell, not to collect likes

Monthly service: reporting

  • Dashboard from campaign to lead, opportunity and recorded sale
  • Cost per customer and return by channel
  • Biweekly meeting to review and adjust

The initial setup configures tools, integrations and processes. The monthly service covers management, analysis, maintenance and optimization within this scope. Ad spend, Zoho licenses and third-party connectors are separate. “Marketing” does not include SEO, organic social media management or video production: the content calendar, Active Social and short-form video can be added as extras.

Request this plan → See the full service
Project

CRM Implementation & Sales Automation

We set up your CRM to organize opportunities, automate sales follow-up and connect after-sales.

Right for you if your contacts live in Excel, in WhatsApp or in each salesperson's head.

US$1,500/project

Zoho CRM implementation for up to 5 users

  • + Zoho Desk (customer service, support and after-sales): US$750
  • + Zoho Inventory (products, inventory, orders and invoices): US$1,000
  • Zoho licenses and third-party costs are separate, in your name
  • Salesforce or HubSpot? We assess your case and quote it
  • Zoho CRM set up around your sales process
  • A sales pipeline you can measure end to end
  • Forms, Google Ads, Meta and WhatsApp connected
  • Automated lead assignment and follow-up
  • Team training and 30 days of support
See everything included

Discovery

  • Mapping your sales process as it works today
  • Sales stages and the criteria for moving from one to the next
  • Which data you really need and which just gets in the way

Implementation

  • Zoho CRM configured to your process, not the other way around
  • Migration of your current contact database
  • Web forms and landing pages connected
  • Google Ads, Meta and WhatsApp sending every lead with its source

Automation

  • Automatic lead assignment to each salesperson
  • Follow-up reminders and sequences
  • Alerts for leads nobody has contacted

Handoff

  • Pipeline, conversion and sales forecast dashboards
  • Live training and user guide
  • 30 days of support after handoff

Modules, depending on what you need

  • Zoho CRM, included: contacts, opportunities, stages and sales follow-up
  • Zoho Desk, optional: customer service, support and after-sales (US$750)
  • Zoho Inventory, optional: products, inventory, orders and invoices (US$1,000). Country-specific electronic tax invoicing is assessed separately.

Quoted separately

  • Additional users and custom integrations
  • Very large or messy databases
  • Salesforce or HubSpot projects: assessed based on your needs, feasibility and scope

Not included

  • Zoho licenses, connectors and other third-party costs: paid to each provider, in your name
Request this plan → See the full service

Extras

Added to an active plan. Not sold separately.

  • Content calendarMonthly plan with 12 posts, written copy and visual direction based on your brand. You or your designer produce and publish them.
    US$150/mo
  • Active Social, with your planEverything in Active Social added to your plan: monthly plan, 12 posts including 4 Reels, on-brand design, scheduling on Instagram and Facebook, and a report. Does not include managing comments and messages.
    US$300/mo
  • Short-form videoEditing of short ad videos from your footage.
    US$150/mo
  • Campaign landing pageFor the Acquisition plan. Before quoting it, I'll tell you whether you really need it.
    Quoted on request
  • CRM support and evolutionAfter implementation: adjustments, new automations and reports, up to 5 hours a month.
    US$250/mo

What you pay, and to whom

Everything is in writing before we start, including payment terms. Prices in US dollars.

Monthly fees

Acquisition, Connected System and Active Social are billed monthly for my work. They start with a 3-month term to gather data and evaluate; scope, continuity and exit terms are put in writing.

Setup

For Digital Foundation, US$600 for the website and accounts, 50% upfront and 50% at launch; maintenance starts once the site is live and is included while you have Acquisition or Connected System. For Acquisition, US$300 one-time, free with a 6-month commitment or if you already have Digital Foundation. For Connected System, the initial setup (tools, integrations and processes) is agreed in writing based on your starting point and includes the essential Zoho CRM setup. Large migrations, advanced automations, more than 3 users, Desk and Inventory fall under CRM Implementation.

Project-based implementation

CRM Implementation on Zoho is a US$1,500 project for up to 5 users. Desk and Inventory are added only if you need them. Salesforce, HubSpot and custom integrations are assessed and quoted separately.

Ad spend

You pay it directly to Google, Meta or LinkedIn, with your own card. I recommend starting with at least US$100 a month.

Licenses and third-party costs

Zoho, connectors and other tools are paid directly to each provider and stay in your name. I'll help you choose the edition you actually need.

Extras and ongoing support

Extras are added to an active plan. After an implementation, CRM support and evolution is optional: US$250 a month, up to 5 hours.

Frequently asked questions

If your question isn't here, message me on WhatsApp.

Does the price include what you pay Google and Meta?

No. My fee is for managing your campaigns. You pay ad spend directly to the platform with your own card and it stays in your name, so you always see exactly how much was spent.

How much ad budget do I need to start?

I recommend at least US$100 a month in ad spend. We set the exact amount based on demand in your market, cost per click, your margin and the volume of inquiries you need. A small budget means you learn more slowly; it is not a sales forecast.

Which plan is right for me?

If you don't have a website yet or nobody finds you on Google, Digital Foundation. If your social accounts are quiet, Active Social. If you need more sales opportunities, Acquisition. If you have a sales team and want ads and CRM working together, Connected System: it includes the essential Zoho CRM setup. If you only need to organize your sales in a CRM, or a more complete one, CRM Implementation. If you're not sure, the NARVEX Diagnostic recommends one based on your case.

Is there a minimum contract?

Monthly plans are billed month to month, with an initial 3-month term to work on lead generation and evaluate the data. Before we start, we put the scope, continuity and exit terms in writing.

What if I don't have a website?

That's what Digital Foundation is for: website, local SEO and your accounts ready in 15 business days. If you want to start advertising now, you don't have to solve it first. Connected System includes a new landing page every month. With Acquisition I quote it separately, but first I'll tell you whether you really need it: for many service businesses, the first month works by sending traffic straight to WhatsApp.

What if I use a CRM other than Zoho?

My specialty is Zoho, and Connected System runs on Zoho. If you use or prefer Salesforce or HubSpot, I assess the project based on what you need, its feasibility and scope, and quote it separately: the price of a Zoho implementation doesn't apply to other platforms.

Does Gustavo review my diagnostic?

The diagnostic is generated automatically. If you book a call, Gustavo reviews it with you to validate the priorities and the next step. Answering the questions takes 2 to 6 minutes, depending on the format; the report is generated in 2 to 5 minutes while you keep the page open.

How soon will I see results?

The first data can come in within days. How long it takes to evaluate results depends on your budget, search volume and sales cycle. We review inquiries, opportunities and customers won; I don't promise a fixed date for sales.

Do you work with companies in any country?

Yes. I work remotely and all prices are in US dollars.

Not sure where to start?

The free NARVEX Diagnostic tells you what to improve, where to invest and which plan fits your case. If you'd rather talk it through, book 30 minutes with me.

Get your diagnostic → Book 30 minutes WhatsApp