Marketing and CRM connected so you know which campaign brings you sales
Your ads, your Zoho CRM and your sales follow-up in one system. Every lead comes in with the campaign that brought it and every sale is recorded, so you see your real cost per customer.
Right for you if you have a sales team and want to know which campaign brings you sales, not just leads.
US$1,500/mo
2 ad channels and a connected Zoho CRMPricing for companies that sell in Nicaragua
Leads without follow-up are lost money
Leads go cold
If nobody responds fast or nobody follows up, the ad you paid for never turns into a sale.
You don't know which campaign sells
Without connecting ads and sales, you optimize for cheap form fills, not for customers.
Every salesperson keeps their own list
Excel, WhatsApp and each person's memory don't send alerts, don't assign leads and don't report.
What Connected System includes
Initial setup
- Essential Zoho CRM setup: pipeline and stages, core fields and up to 3 users, with 1 hour of training
- Forms, Google Ads and Meta sending every lead with its source
- WhatsApp connected to the CRM
- Automatic lead assignment to each salesperson
Strategy
- Quarterly plan with lead, opportunity and revenue targets
- Ideal customer profile and value proposition
- Campaign calendar built around your seasons
Conversion
- One new landing page a month per campaign, offer or season
- A/B tests between page versions
- Automated follow-up by email and WhatsApp
Reporting
- Dashboard from campaign to lead, opportunity and recorded sale
- Cost per customer and return by channel
- Biweekly meeting to review and adjust
How we work
- 01Sales reviewWe map how your sales come in, get followed up and close today.
- 02CRM and integrationsEssential Zoho CRM with your campaigns, forms and WhatsApp connected.
- 03CampaignsTwo ad channels optimized for sales, not clicks.
- 04Biweekly meetingWe review the numbers with your team and adjust.
It starts with a 3-month term to gather data and evaluate. The initial setup is agreed in writing based on your starting point. Everything is in writing before we start, and your accounts are in your name from day one.
Investment
Not included: Ad spend, Zoho licenses and third-party connectors. Large migrations, advanced automations, more than 3 users, Desk and Inventory fall under CRM Implementation. Does not include SEO, organic social media or video production.
US$1,500/mo
- Includes 2 ad channels and a connected Zoho CRM
- Includes an essential Zoho CRM setup. Zoho licenses not included
- + US$250/mo for a third channel
Who does the work
You talk to the person doing the work
I'm Gustavo Narváez, founder of NARVEX. The person who builds your strategy is the one who runs it and presents the plan to you. No account managers in between, and scope and price in writing before we start.
Frequently asked questions
If your question isn't here, leave it in the form and we'll answer it.
Do I need to have Zoho CRM?
No. Connected System includes an essential Zoho CRM setup. Zoho licenses are paid separately, in your name.
How is it different from Acquisition?
Acquisition measures leads. Connected System follows each lead all the way to the sale, so you know which campaign brings you customers and what each one costs.
How much does it cost?
US$1,500 a month with 2 ad channels and a connected Zoho CRM. A third channel adds US$250 a month.
Does it work with HubSpot or Salesforce?
Connected System runs on Zoho, which is my specialty. If you use another CRM, I assess your case and quote it separately.
What size of company is it for?
For businesses with a sales team of 2 or more people that already invest in ads, or are ready to, starting at around US$400 a month.
Tell me about your business
Share your details and what you want to improve. We'll get back to you within 2 business hours, by phone or WhatsApp.
- First I get to know your business; if I can help, I'll tell you how and what it costs.
- Scope and price in writing before we start.
- Your accounts and your data stay in your name.
Rather talk it through? Book 30 minutes or start with the free diagnostic.
Other NARVEX services
- Digital FoundationA fast, mobile-first website, with your Google Business Profile and your accounts tracked from day one.
- Active SocialInstagram and Facebook kept up to date, with a content plan you approve before anything goes live.
- AcquisitionGoogle, Meta or LinkedIn campaigns with every form, call and WhatsApp click tracked.
- CRM Implementation & Sales AutomationZoho CRM set up around your sales process, not the other way around.
- Plans and pricingEvery service, with published prices and a defined scope.