Google Ads and Meta Ads management to generate sales opportunities
Campaigns on Google, Meta or LinkedIn with every form, call and WhatsApp click tracked. You know what each lead costs you and where to put the next dollar.
Right for you if you need more sales opportunities and want to know what each one costs you.
US$600/mo
1 channel included. Ad spend is separate, in your namePricing for companies that sell in Nicaragua
Paying for ads isn't the same as getting customers
You measure clicks, not leads
Many accounts count any visit as a conversion. That makes it impossible to know which ad works.
You pay for searches that aren't customers
Without cleaning up search terms, part of your budget goes to people who were never going to buy.
Nobody explains the numbers to you
A report full of impressions and reach doesn't answer the only question that matters: what each lead costs you.
What Acquisition includes
Setup
- Audit of your accounts or setup from scratch, in your name
- Keyword and audience research
- GA4, conversions and WhatsApp click tracking
Monthly management
- Campaigns structured around business goals
- Bid, budget and targeting adjustments
- Search term cleanup and negative keywords
- Remarketing to site visitors and your customer lists
Ads
- Headlines and descriptions written to sell
- Ongoing A/B testing of messages
- Your creatives adapted to every format
Reporting
- Live dashboard with spend, leads and cost per lead
- Monthly report with insights and next steps
- Direct WhatsApp line to me, no account managers
How we work
- 01DiagnosticWe review your market, your website and your current accounts.
- 02TrackingBefore spending, every lead is tracked.
- 03CampaignsWe launch with the searches and audiences that actually buy.
- 04OptimizationAdjusted every week; every month, a report and next steps.
It starts with a 3-month term to gather data and evaluate. Everything is in writing before we start, and your accounts are in your name from day one.
Investment
Not included: Ad spend, which you pay directly to each platform, SEO and organic social media management (that's what Digital Foundation and Active Social are for). This plan measures leads; to measure sales by campaign, there's Connected System.
US$600/mo
- Includes 1 channel: Google, Meta or LinkedIn
- + US$250/mo per additional channel
- + Setup: US$300 one-time. Free with a 6-month commitment or if you already have Digital Foundation
Who does the work
You talk to the person doing the work
I'm Gustavo Narváez, founder of NARVEX. The person who builds your strategy is the one who runs it and presents the plan to you. No account managers in between, and scope and price in writing before we start.
Frequently asked questions
If your question isn't here, leave it in the form and we'll answer it.
How much does Google Ads management cost?
Acquisition costs US$600 a month with one channel (Google, Meta or LinkedIn). Each additional channel adds US$250 a month.
How much do I need to spend on ads?
I recommend starting with at least US$100 a month, paid directly to the platform with your own card. The exact amount depends on your market and cost per click.
Will the ad account be in my name?
Yes. The account, its history and the card are yours. I work with agency access and never see your card details.
Do you guarantee results?
I don't promise a number of customers. I do show you every month what each lead cost you and what I'm changing to bring that cost down.
Google, Meta or LinkedIn?
Google for people already searching for what you sell, Meta to create demand and LinkedIn to sell to businesses. The diagnostic tells you where to start.
Do I need a website?
Not always: for many service businesses the first month works by sending traffic to WhatsApp. If you don't have a website, Digital Foundation gets one built and tracked.
Tell me about your business
Share your details and what you want to improve. We'll get back to you within 2 business hours, by phone or WhatsApp.
- First I get to know your business; if I can help, I'll tell you how and what it costs.
- Scope and price in writing before we start.
- Your accounts and your data stay in your name.
Rather talk it through? Book 30 minutes or start with the free diagnostic.
Other NARVEX services
- Digital FoundationA fast, mobile-first website, with your Google Business Profile and your accounts tracked from day one.
- Active SocialInstagram and Facebook kept up to date, with a content plan you approve before anything goes live.
- Connected SystemYour ads, your Zoho CRM and your sales follow-up in one system.
- CRM Implementation & Sales AutomationZoho CRM set up around your sales process, not the other way around.
- Plans and pricingEvery service, with published prices and a defined scope.